About us

Capital with a conscience — and an address.

Proactive Sustainable Bonds is a third-party, impact-verified, real-estate-backed platform built to scale affordable housing across America — turning everyday investment into homes people can actually live in.

What we build

Naturally Occurring Affordable Housing — manufactured-home communities, multifamily, and single-room occupancy — for people underserved by traditional capital.

How we measure

Aligned to the ICMA Social Bond Principles and the Operating Principles for Impact Management: impact that’s intentional, material, measured, and managed.

How it’s verified

Independently checked by Impact Evaluation Lab, BlueMark, and Morningstar Sustainalytics — and a signatory to the UN Principles for Responsible Investment.

Leadership

The team that makes sure you are cared for.

Deep real-estate and capital-markets experience, pointed squarely at housing impact.

Dr. Canaan Van Williams, CPEP

Impact CEO and Managing Founder

Dr. Williams is the Impact CEO and Managing Founder of Proactive Sustainable Bonds — a third-party, impact-verified, real-estate-backed platform scaling Naturally Occurring Affordable Housing (manufactured-home communities, multifamily, and SRO) for people underserved by traditional capital.

Its impact is independently verified by Impact Evaluation Lab, BlueMark, and Morningstar Sustainalytics, and aligned to the ICMA Social Bond Principles and OPIM as a UN PRI signatory. A published author and frequent speaker on impact investing and housing innovation, he makes the case for manufactured housing as essential social infrastructure.

Author of

Driving Social Impact

The Affordable Housing Multi-Millionaire

The Power of 33Contributing author

All books on Amazon

Greg C. Simonian

Senior Vice President

20+ years of experience is an alternative investment distribution executive, raising over $4.5 billion across hedge funds, private equity, managed futures, and real estate strategies.

Tony Lawrence

Director of Operations

Tony Lawrence is a multidisciplinary professional in Client Services, Operations, and Marketing, driven by a commitment to give back through domestic and global philanthropy.

Jesse Hollander

Director

Jesse Hollander has 20 years' experience in the financial services sector including private equity, venture capital firms, investment banks and global philanthropy.

Alicia Galloway

Investor Relations Manager

15+ years experience working with high-net-worth investors and supporting the raise of tens of millions of dollars across multifamily real estate acquisitions.